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If you are promoting any kind of website, you probably have heard of the online marketing concept social media marketing. In fact, if you are the typical online entrepreneur or marketing consultant, you probably use that phrase quite frequently.


Unfortunately, social media marketing is one of those concepts that don’t get any clearer the more people repeat its name. Just like with the word “love” the more people repeat the word, the more confusion it creates.

What can pass for social media marketing to one person may be a complete out and out joke to another person. It really is quite bad and it leads to a tremendous amount of confusion and failed marketing campaigns.

Make no mistake about it. If you want your social media marketing efforts to yield solid results, you have to get out from under common mistakes even pros make. I wish I could have told you these mistakes earlier because you probably would have saved a tremendous amount of time, effort and money.

Well, the good news is by learning these mistakes now, you can go a long way in avoiding them in the future. Here are the 10 most common reasons marketers fail with social media.


This course  comes in:

Modern Social Media Marketing Audiobook and Ebook Contents:


One Shot Big Shot Approach


Blindly Copying What Your Competitors Are Doing

Thinking That if You Build It, They Will Come

Focus on Paid Social Media Ad Campaigns First

Fail to Do Initial Consumer Intelligence

Ignoring Your Competitors in Social Media

Using ‘Good Enough’ Third Party Content

Restricting Your Campaign to One Content Format

Refusing to Cross Link or Cross Reference Your Content Across Different Platforms

Insisting on Running a Sprint, Not a Marathon

The Solution


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